We give a second and lasting life to advertising billboards.
Life After Ad up-cycles OOH billboards into grow bags creating urban gardens to welcome back nature and biodiversity into our cities.
How does it work?
Advertising billboards turning into urban gardens and a home for biodiversity.
Briefing
Your media plan includes OOH billboards? Give them a second life with us and we will manage the whole process to create unique grow bags.
Upcycling
Our grow bags are produced locally and ethically - reusing the materials from the billboard. Each grow bag has a unique design from your campaigns creative.
Urban Landscaping
We help you plan the best set up of your grow bags and urban garden, adapted to your own indoor or outdoor space.
Biodiversity
We install your urban garden by recommending local plants and varieties in agreement with the local biodiversity agency. We are also using local organic soil and compost for your garden to thrive.
Our expertise to make advertising a bit more sustainable
Urban Gardening
Advertising experts
We know the processes, financials and key stakeholders in the advertising landscape inside-out for a smooth process from beginning to end.
Upcycling
Our grow bags have been tested, conceived & improved to ensure a top-notch sustainable quality.
Entrepreneurship
We are committed players who master the economics and managerial challenges of companies to guarantee a triple value proposition: Marketing, HR, CSR.
Set-up & Installation
We install a tailor-made urban garden: delivery and installation, OOH removal & cleaning, production of pots, maintenance.
Biodiversity
We work with urban planning experts & landscape designers to local quality soil & local plants to give birth to a true biodiversity
They talk about us
A sustainable solution to reuse advertising waste
Let's give together a second life to marketing waste with a true & meaningful purpose.